The Reinvent Hollywood series continues on June 24 with The Audience. The 90-minute episode — the third part of a six-part series — will feature great thinkers from the world of cinema discussing exciting new ways to reach and involve film-lovers in new ways and on a global scale.
“Increasingly, audiences are built, not found,” said series host Ted Hope. “It’s a new collaborative era. The barrier between creator and audience is dissolving. Film-goers will not only applaud from their seats, but participate in the creation of the movies and the buzz-building that happens later.”
Here are some of the topics we will hit:
• How new-found access to global markets means rich opportunities for makers of both niche films and big-market pictures.
• Why creators no longer need to suck up to major studios to fund their motion pictures, as new crowdfunding websites like Kickstarter play an important part in financing new moviemakers.
• The many ways in which filmmakers can build tighter and more long-lasting bonds with their fans, turning them into a community that builds buzz.
• The emergence of a new creative class through increased cinematic experimentation. Filmmakers now have the ‘freedom to fail’ in their endeavors.
• From passive to participatory. How relationships change when fan culture becomes patron culture.
• The blurred lines between creators, producers and funders. Massive increase in media literacy and skill.
• How can the audience get a better return on engagement? And what tools and techniques can we use to adapt to this new reality?
• How much control do you give the audience in the creative process?
Participants of the roundtable include Marc Hofstatter (Head of Film at Indiegogo), Tim League (CEO of Alamo Drafthouse Cinemas and Drafthouse Films), Ivan Askwith (producer), Gillian Robespierre (writer and director) and Marc Schiller (CEO of BOND360).
Join us, at 11 a.m. PT on June 24 for Reinvent Hollywood: The Audience.